Influencer Rate Calculator
Know your worth.
Executive Summary
This valuation tool determines the fair market rate for sponsored content based on follower count, engagement rate, and niche vertical. It uses aggregated industry data to provide a price range (Low/Average/High) for Instagram, TikTok, and YouTube deliverables.
The Strategic Context
The creator economy is rife with information asymmetry. Brands often lowball creators, and creators often overprice themselves and lose deals. This tool provides an objective, data-backed baseline for negotiation. Whether you are buying influence or selling it, entering a negotiation with hard numbers gives you the leverage to close fair deals.
Core Advantages
Platform-specific CPM standards.
Engagement rate adjustment logic.
Deal confidence boost.
Budget planning for brands.
The Cost of Inaction
“You are likely leaving 30-50% of the deal value on the table simply because you don't know the market standard.”
Implementation Roadmap
Enter follower count.
Select engagement level.
Get Rate Range.
Negotiate with confidence.
Influencer Rate Calculator
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